Fashion Jewelry, Accessories, and Gifts to Build End of the Year Business
October, 2012

In This Issue:

More Holiday Jewerly & Accessories
Christmas scarf 81

brooch 81

crystal jewelry 81

Fashion Bracelets 81

Men's Hats 81







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New Arrivals

Greetings!

Get ready for the run to Christmas. Business picks up steam in October starting with Halloween, hats for Homecoming and church, accessories for fall fashion, and rhinestone jewelry for the holidays. Then there is all the seasonal jewelry for Thanksgiving and Christmas. Oh, don't forget stocking up for Christmas with gifts that will catch the eye of consumers early. We might not be in the best of economies, but much of that will be offset by being at the beginning of the best stretch of the year for retail sales.

Merchandise is coming in to get us started on the right foot, so let's look at some items that are important right now including the most recent arrivals.

Michael Gietl
scarf set 81
Scarves and Scarf Sets
Ready Made Christmas Gifts

Have you included scarf sets in your warm weather attire and Christmas gift items in recent years? For the last four years, these sets, which often include hats and sometimes gloves, have been immensely popular both with small retailers and with the majors. With innovation as the mother of continuing trends, these sets are reinvented every winter and the popularity continues. This season two exciting new looks include a cable knit tam with pompom with a long matching scarf that has pompom fringe on both ends. These sets have a wonderful selection of colors.

A second new style uses acrylic to achieve a heavy knit hat/scarf set in two-tone color. The hats are exceptional with soft bucket style shape that brings to mind cloches. A leaf and bow design embellishes one side with a poof of fur centering in the design and flat back crystals bordering the knit leaf.

But the very airy polyester oblongs are also wonderful accessories for holiday especially in Christmas patterns. We mentioned these scarves in the last newsletter and they deserve a second look because they have a history of steady sales over the last fifteen to twenty years. The look is so classic and they are wonderful accessories for adding color or seasonal themes to an outfit. Not only that, they are cheaper than most accessories including jewelry.

But the very airy polyester oblongs are also wonderful accessories for holiday especially in Christmas patterns. We mentioned these scarves in the last newsletter and they deserve a second look because they have a history of steady sales over the last fifteen to twenty years. The look is so classic and they are wonderful accessories for adding color or seasonal themes to an outfit. Not only that, they are cheaper than most accessories including jewelry.

Venetian Style Masks
Venetian and Masquerade Masks
Last Chance to Capitalize on a Major Retail Event

Regardless of age, masks reign near the top in our memories of Halloween. Many may be thinking of costumes and masks for trick-or-treating when we were young or shopping for Halloween costumes for our own kids. Today's Halloween has a new twist with more people participating in the celebration. This explosion of participants includes more adults. That is making masquerade parties and house parties more prominent. The good news for retailers is you don't need to be a party store to share in this market.

People going to these parties are often in the market for masks. Our site has three mask categories that fill these needs-masquerade masks,
Venetian style masks, and feather masks. For Halloween, the first two are the most sought after.

Both masquerade masks and Venetian style masks originate from Venice during the Renaissance-masquerade masks stem from the Balls for nobility and Venetian masks from characters in the Commedia dell'arte, comedy theatre performed in the market place as a satire on the times.

Our site divides the two types of masks into categories with Venetian style masks inspired by the art of mask making in Venice today. Their favorite medium is paper mache' and subject matter is mainly characters from the Commedia dell'arte. Mask making is such an art in Venice that it actually has its own guild. These masks are works of beauty as well as connections to history and culture. When hosts are throwing a party and providing masks for each guest, these are exceptional, but often cost prohibitive. So your market for these masks is often individual sales where someone wants a superb mask to wear to a party.

On the other hand, masquerade masks include simpler styles with lower price points. Your customer here is hosts that are throwing parties and providing the masks. Also, individuals that want something nice, but inexpensive are attracted to masquerade masks.

If nothing else, decorate your shop with masks and customers are sure to ask how much they are. Last newsletter detailed the mushrooming size of Halloween for retail and this is certainly a market you don't want to miss.

Christmas jewelry 81
Christmas Jewelry
Holiday Jewelry Gets Harder to Find

Think about how you walk into Walmart, this Christmas decorations and wrapping paper are out, and you immediately feel the Christmas spirit. Christmas jewelry and accessories along with some holiday decoration can put your customers in this mood.

We are stocking tht type of inventory early t help you achieve the sprit and be the go-to destination in your area. We covered Christmas scarves earlier, but in addition, Christmas headbands, fun hats, and ties for men have arrived recently. Nativity sets are here and will be on the site soon.

In addition, we just added new arrivals of Christmas jewelry to the website and this can be important to you. Why? Because many manufacturers are not producing Christmas jewelry this year because they are worried about selling through large runs limited to a season. So skimpy supply in a market that still has plenty of demand is good news for you because you have a source.

The new items are resin Christmas pins and earrings. The site provides plenty of diversification so you can satisfy a wide range of customers. Subcategories include pins, bracelets, earrings and pendants. Everything from charm bracelets to class glass lampwork bead bracelets are there.

Resins and quality metal work make up a good part of the Christmas jewelry. You can satisfy your customers with impulse jewelry that will spread the holiday cheer as well as provide classy items for gifts at work or stocking stuffers. Christmas jewelry has been important to the season in times even before our memory. Vintage jewelry books show Christmas jewelry from all the major costume jewelry houses and in our lifetime, we remember holiday jewelry in Grandma's jewelry box as well as Mom's. The point is, it's important and supply will be low so this creates an opportunity for you. Most likely, you won't see much competition in classy Christmas jewelry.

Next Newsletter Covers New Items for Christmas Gifts and Accessorizing your Customers for the Holidays
We are beginning the best eight month stretch for fashion sales according to our sales records compiled over 28 years. Halloween and Christmas are the beginning, but there are plenty other events that will take us all the way into May. Many businesses see slowdowns in the summer months. We have survived that and now it's brisker business with summer a long way off. We will do our best to help by providing information in our newsletters on products and trends that have worked for us over the last 28 years.
Copyright © 2012 Accessory Wholesale Inc. Feel free to reproduce the newsletter as long as the copyright notice is included and a link to www.awnol.com

Questions or Comments? Promos@awnol.com
Phone: 504-736-0357
Web: http://www.awnol.com


Fashion Jewelry, Accessories, and Gifts to Build End of the Year Business

Accessory Wholesale Inc | 5845 River Road | Harahan | LA | 70123