2007 Fall Hat Trends
November 2007

In This Issue:

Fall Fashion & Thanksgiving
Thanksgiving Charm Bracelet
Thanksgiving Jewelry

Ten Commandments Bracelet
Inspirational Jewelry

Exceptional Fleur-de-Lis Pin
Fleur-de-Lis Jewelry and Accessories

Wide Carnelian Gemstone Bracelet
Gemstone Bracelets






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New Arrivals
Red Wide Brim Hat
Hats and Jewelry in Red and Pink


Greetings!

Everyone is getting out the coats and sweaters as weather changes. A drop in temperature awakens the need to update wardrobes and accessories- wonderful news for fashion retailers. Even better, the first cold front magically stirs thoughts of Christmas. Yes, Christmas is less than two months away. So now is the time to get our ducks in a row for a retail bonanza. Let's start with keeping warm in a fashionable way.

Michael Gietl
Ladies fall fedora
Fashionable Hats that Keep You Warm
Stylish Casual Hats for Winter

One accessory rises to the top as northerly winds begin to blow. Obviously, that is hats. After all, the greatest heat loss is through the head. So suddenly all those objections that "I don't feel comfortable in a hat" fall by the wayside. Now the challenge is keeping warm fashionably and this is a terrific season to do just that. We will try to squeeze into a newsletter the excitement that could fill a book this season. For expanded coverage see Fall Hat Trends 2007.

First, what are the leading designs? The short story is fedoras, cabbies, newsboys, drivers' caps, and retro looks. Cowboy hats are still on the pedestal with traditional felts and cool looks of faux suede and animal prints. Unique styles like trapper hats and hood scarves appeal with down-to-earth personality. Animal prints are huge in all accessories this season including hats. Put it together with cold weather and you can expect hat sales to really trend up this season.

Before you say this is pie-in-the-sky wishful thinking, let's look at what is going on. A few months ago the fall fashion previews strutted the runways with a higher than normal number of hats on models. Right now spring previews are doing the same thing. September's issue of In Style Magazine showed hats on 38 heads. When is the last time you saw that? People's Style Watch showed a page of celebrities in fedoras. TV and magazine coverage of celebrities are a parade of the hat styles mentioned above. Celebrity imitation is especially strong with younger buyers, but designers influence the entire market. The attention given to hats exceeds anything we have seen in the last several years.

Cashing in on fall hats only comes once a year. Perhaps you haven't considered this fashion accessory in the past. Our goal is not to get you to spend money, but to help you build a thriving business. If you are new to the casual hat business, enter the market at a pace that you are comfortable with to see if this works with your customer base. But this year especially, don't ignore the possibilities.

Murano glass y necklace set
Classic Necklace and Earring Sets

The Big Winner in Fall Fashion Accessories

Classic necklace sets-did we cover this last month? Yes we did, but this is so important it deserves a rerun. No, we haven't run out of ideas. It is the orders coming in and goods going out to retailers that prompt more coverage. The classic looks selling fall into three main categories:

All have dramatic size, exceptional components, and universally pleasing design. None have cheap price tags. Are you surprised that look and design eclipse price? So are we! All of us have seen this trend developing over the last three seasons and none of us know how many more seasons it will continue. But unquestionably, bold designs in gemstone, ceramics, Murano style glass, and classic metals are at the forefront of fashion and positioning to become the hot item of the Christmas season.

Do the price tags make you a little nervous? Don't feel alone. Month by month, season by season, better jewelry with higher price points have inched upward. But, in all honesty, our statistics show this is the fashion jewelry that accounts for the vast majority of our sales. That means that customers cast their vote with you for quality over price, and you in turn cast your vote with us, the wholesaler.

This is a genuine market-not copy cat designer knock offs. Be proud that unique fashion jewelry brings customers through your door because they trust your talent to accessorize. One of a kind looks are at the heart of today's fashion trends. You need a constant pool of fresh designs to continually satisfy these customers. We're aware of this and together with our manufacturers have a pipeline of classic fashion jewelry that will pump up your sales through the fall season. To keep the one of kind look in your shop, think variety, not quantity. Use your good taste to fill your showcases with irresistible beauty in jewelry and you write your own success story for the Christmas season.

This is a genuine market-not copy cat designer knock offs. Be proud that unique fashion jewelry brings customers through your door because they trust your talent to accessorize. One of a kind looks are at the heart of today's fashion trends. You need a constant pool of fresh designs to continually satisfy these customers. We're aware of this and together with our manufacturers have a pipeline of classic fashion jewelry that will pump up your sales through the fall season. To keep the one of kind look in your shop, think variety, not quantity. Use your good taste to fill your showcases with irresistible beauty in jewelry and you write your own success story for the Christmas season.

Next Newsletter: Sizzlers & Sleepers in Fashion Accessories for Christmas
Plus What's New for Holiday Season

Anyone that signed up for this newsletter expects ideas to help their business prosper. We take this responsibility seriously and are constantly digging for the trends and products to put your business in the success column and keep it there. Next newsletter will concentrate on a successful Christmas strategy. So expect it in two weeks so you have time for Christmas planning.

Copyright © 2005 Accessory Wholesale Inc. Feel free to reproduce the newsletter as long as the copyright notice is included and a link to www.awnol.com

Questions or Comments? Promos@awnol.com
Phone: 504-736-0357
Web: http://www.awnol.com


2007 Fall Hat Trends

Accessory Wholesale Inc | 5845 River Road | Harahan | LA | 70123 | Promos@awnol.com | 504-736-0357